LONDON — Unilever’s newest launch in the premium category — a toothpaste and tooth serum called Regenerate Enamel Science — will make its debut in Selfridges’ beauty hall in London Thursday.
The line will launch at a concession in the store’s ground floor beauty space that’s been designed to showcase the technology behind the Regenerate products. The personal-care firm is launching the line as an aesthetic and treatment product, which Unilever says can restore tooth enamel in the early stages of erosion.
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"