By  on July 20, 2012

Shiseido Americas Corp. — the U.S. subsidiary of Tokyo-based Shiseido Co. Ltd. — has named its first vice president of e-commerce.

Effective Friday, Jeanette Garner serves in the newly created role, designed to bridge global e-commerce functions for Nars and Shiseido. In her new role, Garner will be charged with ensuring that e-commerce projects support brand strategies as well as well as growing digital and e-commerce platforms. She will report to Pankaj Gupta, executive vice president of finance and operations and regional chief financial officer.

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