Social media are poised to reach the next tier of the marketing ladder.
According to a survey of 468 U.S.-based chief marketing executives in a range of industries, social media’s share of marketing budgets, about 8.4 percent of the total spend now, is expected to rise to 11.5 percent in the next year and grow steadily to about 21.6 percent over the next five years.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)