Online trunk shows may be the province of national retailers such as Saks Fifth Avenue and e-tailers such as Net-a-porter, but local boutiques are getting in on the action.
Last week Ultimo, the Chicago-based high-end specialty store hosted its first online trunk show on its new Web site in conjunction with an in-store trunk show for Isaac Mizrahi. The retailer offered pieces from Mizrahi’s resort/spring collection at the boutique from Thursday to Saturday and posted them online at ultimo.com, where they will be available for several weeks.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)