MILAN — Valentino, which will make its men’s runway debut today at Pitti Uomo, has joined forces with Italian e-tailer Yoox Group for a special project called “Reserve From the Runway.” A selection of Valentino apparel and accessories from the fall men’s collection, designed by Maria Grazia Chiuri and Pierpaolo Piccioli, will be made available and exclusively reserved on Yoox virtual multibrand store Thecorner.com starting on Thursday.
“This is about service for a sophisticated customer,” said Federico Marchetti, founder and chief executive officer of Yoox. “Home delivery of Valentino’s fall men’s collection will take place even before the line hits the stores. It’s a sign of how a storied company values and grants a privilege to customers on the Internet.” Merchandise will be delivered in mid-June to those who reserve the line on Thecorner.com.
“Reserve From the Runway” will also available on the iPad. This project further consolidates the e-tailer’s long-standing partnership with Pitti Immagine, as Thecorner.com dedicates a special area to the exhibition’s guest designers every season.
Marchetti also said Valentino will start selling its men’s line on Thecorner.com in February. Yoox has been operating the brand’s online site since 2008, and last year extended the contract with Valentino for another five years. “We have a fantastic relationship and the business is faring very well,” said Marchetti.
Yoox, which is publicly listed on the Milan Stock Exchange, operates online stores for brands such as Giorgio Armani, Marni, Roberto Cavalli and Pucci.
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews
@prada is introducing a new project at its men’s fall 2018 show this Sunday: “Prada Invites.” The fashion house invited four celebrated creative minds – @ronanaerwanbouroullec, Konstantin Grcic, @herzogdemeuron and @rem.koolhaas – to each create a unique item with its iconic nylon material. The designs will be unveiled on the runway show, which will take place at the company’s warehouse in Viale Ortles 25. #wwdfashion #mfwm (📷: @martinocarrera)
@kering_official is spinning off its stake in puma in an effort to focus on its luxury brands, the brand operator announced yesterday. “We are proud to have supported the turnaround of Puma, which now has unrivaled capabilities to take full advantage of the specific dynamics of its global markets and is poised to achieve substantial growth,” said François-Henri Pinault, Kering’s chief executive officer and chairman. Artémis will become a “long-term strategic shareholder” of Puma with a 29 percent stake. #wwdnews #wwdfashion (📷: @jilliansollazzo)
The fashion world mourns for celebrated street style photographer, Nabile Quenum, who died at age 32 in Paris.
Quenum, creator of the fashion blog “J’ai Perdu Ma Veste,” was a fashion week fixture, and regularly shot for New York magazine’s The Cut, among other outlets, and brands such as Louis Vuitton, Moncler and Adidas. He was also actively involved in the #NoFreePhotos initiative, which kicked off in the fall. Read more about Quenum in @kbsmoke's story on WWD.com. #wwdnews
@verwanggang and @maisonladuree have teamed up on a dessert collab called Vera Wang Pour Ladurée. The collection, which launched this week, features a specialty macaroon, as well as a wedding cake inspired by one of the designer’s gowns. “I could not imagine a more delicate or sophisticated creation to grace any couple’s celebration,” said Wang. #wwdfashion