Luxury indie brand vBeauté is shifting gears from the high-end bridge channel to masstige via a new partnership beginning Saturday with Walgreen Co.
Under the agreement, vBeauté will initially expand into 11 Look Boutiques either in a Duane Reade or Walgreens: eight Duane Reade boutiques in New York City, one Walgreens boutique in Los Angeles and two Walgreens boutiques in Miami. The line will be expanded to other Look boutiques as more are opened.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)