In a market saturated by flash sites selling discounted designer goods, the challenge of differentiation is paramount. And that has been a challenge even for established players like Vente-Privee, admitted Robin Domeniconi, vice president of marketing at Vente-Privee USA.
Founded in 2001, Vente-Privee is a French site that sells in eight countries and rakes in $1.5 billion in sales a year. Last June, the company entered into a joint venture with American Express to launch in the U.S., but even with its extensive history, Domeniconi said the endeavor wasn’t easy.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"