Victoria’s Secret knows sex sells. But there’s a deeper message at the megabrand’s new Manhattan flagship on Lexington Avenue and 58th Street.
With its tufted walls with Swarovski crystal, curved vitrines reminiscent of yesteryear’s grande-dame department stores and higher-priced range of designer corsets, slips and bras, the flagship projects a level of elegance that casts the flirty and frilly lingerie and romantic beauty products in a softer, luxurious light.
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"