NEW YORK — When Yigal Azrouël opened his first store in Manhattan a decade ago, the designer, then 25, identified with the rawness and novelty of the neighborhood. The store on West 14th Street closed last month and Azrouël on Wednesday unveiled a new 900-square-foot flagship at 1011 Madison Avenue and 78th Street, signaling a turning point for the brand and his own maturation.
“He’s grown up and the collection has also grown up,” said Donata Minelli, chief executive officer of Yigal Azrouël. “The truth is, we always had our biggest clientele here.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)