NEW YORK — Zara’s new flagship at 500 Fifth Avenue has something that’s rarely been seen in the fast-fashion chain’s locations: a security sensor attached to a $1,099 mink-colored leather coat. The three-level, 12,000-square-foot unit represents a new prototype featuring materials and decor that project a more upscale vibe. It’s also the Spanish retailer’s biggest store in Manhattan and offers the largest assortment of men’s, women’s and children’s apparel of any of its New York units.
Unlike the shiny white stores of an earlier incarnation, Zara’s Fifth Avenue flagship is darker and moodier. With straight lines, floors covered in veiny brown limestone, smoked glass, polished steel and backlit shelves in shades of chestnut, it’s reminiscent of the Gucci flagship in Trump Tower. A dramatic glass elevator rises three stories.
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