By  on May 9, 2017
Estée Lauder's bot, powered by Facebook Messenger.

Artificial intelligence is the new customer service.

The technology, which has quickly evolved from targeted advertising to “one-on-one” chats with branded bots, can do anything from match foundation shades to helping a customer select a Mother’s Day gift. And brands are counting on these automated, "one-on-one" chats to connect with consumers.

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