With the introduction of a trouser-style jean last week, IndiDenim arguably offers the widest range of options for “mass custom” jeans to date.
The Web company is owned by Archetype Solutions Inc. of Emeryville, Calif., which runs the custom clothing programs for Lands’ End, QVC and J.C. Penney. It has also spun off Zafu, an online fit recommendation site for jeans.
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)