MILAN — Hashtag and widget chatter was paramount at the Decoded Forum Milan, a summit dedicated to the intersection between digital technologies and the fashion industry. The event, held Wednesday, united Italy’s top fashion decision-makers and focused on online content and the future of mobile device purchases, while also bringing to the fore burgeoning startup companies.
E-Pitti, the Florence-based trade-show organizer’s portal, teamed with Decoded Fashion to organize the event, which was held at La Pelota show space in Milan’s Brera District.“Now you have to face the fact that the Web is the first window [to products],” said Costume National chief executive officer Carlo Capasa. “We think now how it will look on the Web.”Since the dawn of the Internet and smartphones, mobile devices like iPhones and tablets have become crucial shopping tools for savvy shoppers, and the fashion industry is a testament to this phenomenon.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)