MILAN — At Gucci, the music and fashion axis will now spin on technology, as well.
To fete the opening of its eight-story flagship in Tokyo on Nov. 1, Gucci will host a performance by Mary J. Blige the following night and present a fifth-generation iPod etched with the Gucci logo and cradled inside a silver La Pelle Guccissima holder.
The link between Apple and Gucci for the iPod is for the Tokyo event only.
On Nov. 2, during a dinner at the Tokyo Harumi Boat Terminal hosted by Gucci chief executive officer Mark Lee and creative director Frida Giannini for some 1,000 guests, Gucci will distribute 1,100 iPods with logos to guests and press that will serve as high-tech luxury press kits. "This is a breakthrough experience we are providing to the press and VIP customers for our Ginza opening and reinforces the commitment to creativity and innovation we have at Gucci," said Lee.
Saved in the memory of the 30 gigabyte iPod will be a press release about the store's opening in Ginza; a virtual mini movie that will show work in progress on the Ginza outpost; images from the men's and women's spring-summer 2007 shows, and images of special accessories designed by Giannini for the store unveiling. Also, thanks to a special card, the iPod holders will be able to download custom-made playlists by Giannini and Mary J. Blige.
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)
Breaking News: @hedislimane joins @celine as its new artistic, creative and image director. One of fashion’s preeminent image-makers and trendsetters, Slimane is to join the LVMH brand on Feb. 1 and unveil his first fashion proposition for men and women next September during Paris Fashion Week. It marks a major homecoming for Slimane, who cemented his reputation – and influenced men’s tailoring for more than a decade – as the designer of Dior Homme between 2000 and 2007. He went on to reinvent and ignite the house of Yves Saint Laurent, which he rechristened Saint Laurent, between 2012 and 2016 – all the while maintaining a close relationship with the Arnault family, which controls LVMH and Dior. Read the full exclusive story on WWD.com. Link in bio. #wwdnews #wwdfashion
“Personally I believe the Eighties have been the richest and more vivacious period for international fashion,” Giorgio Armani said when asked what his favorite decade of fashion is. It was a moment of disruption and experimentation and only thinking back to the first years of that decade is always an emotion for me, for what they have meant to me and my work.” The influence is clear in @giorgioarmani spring 2018 collection, pictured here, which was full of bright colors and unexpected prints. Read more about which decades designers loved most on WWD.com #wwdfashion #wwddecades (📷: @aitorrosasphoto)
For Lady Gaga’s only Italian show on her “Joanne World Tour,” the singer wore a range of @versace_official outfits. The standout piece: this custom-made bodysuit inspired by the brand’s spring 2018 collection. #wwdfashion (RG: @ladygaga)
@_camillaruth_ is expanding on the wellness-craze concept with @westbourne – a new NYC restaurant that’s both a healthy-minded café as well as a business that gives back to the community. Marcus works with the Robin Hood foundation to give back to The Door, a non-profit providing youth development services, and also hires employees through The Door. Read our full interview with Marcus on giving back through food on WWD.com. #wwdeye (📷: @lexieblacklock)