By  on June 11, 2008

U.S. shoppers are partial to smart shopping carts, whereas the Chinese prefer biometric fingerprint payment. Chinese shoppers would love a holographic sales assistant, but the Japanese and British nix this notion, a survey about futuristic store technologies has found.

The survey, conducted by TNS Retail Forward, asked 4,600 shoppers online in eight countries to rank 12 innovations in terms of appeal, likelihood to use, newness and belief that it will be in place by 2015. The survey also asked shoppers to vote on which technology they would dub "first place."

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