By  on January 10, 2013

One of the nation’s leading purveyors of radio frequency identification technology, or RFID, thinks it’s just getting comfortable in its natural home — the apparel specialty store.

R. Shawn Neville, president of Avery Dennison’s retail branding and information solutions unit, noted that RFID technology has been around for more than 40 years but is just now beginning to become established in specialty stores after early adoption by large discounters and, more recently, by department stores such as Macy’s Inc., J.C. Penney Co. Inc. and, in the U.K., Marks & Spencer.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus