THE GROUCHO GANG: “My husband got a bit of a shock when he saw the black lips, but I love to bring out my gothic side every so often,” said Liberty Ross, who was the picture of vintage Thirties glamour at the party to celebrate Club Monaco’s collaboration with Browns at London’s Groucho Club. Rankin, Olivier Theyskens, Susie Bubble, Poppy Delevigne, Tuuli Shipster, Tallulah Harlech, and Valentine Fillol-Cordier gathered at the private club for an intimate dinner and a screening of the fall ad campaign, which was created by Jefferson Hack and the team at Dazed & Confused.
This story first appeared in the September 21, 2011 issue of WWD. Subscribe Today.
Hack worked alongside John Mehas, Club Monaco’s chief executive, who said he’s planning to take the brand deeper into Europe: “We’ve opened in Paris, we’ve opened in Berlin, and we’re in the process of opening up freestanding stores in key marketplaces. As soon as the real estate opportunities come up, we’ll move forward,” he said, but declined to go into further detail.
Hack said the collaboration with Club Monaco came about after some serious drinking with Mehas. “We met at Claridge’s, and it started off with a Campari and soda, and it ended with a neat vodka. And we went on to tequila and then we said ‘Let’s do it.’ I still can’t remember how I got home,” said Hack.