GUILT FACTOR: Gucci held a party in Milan on Monday night to preview the new advertising campaign for its perfume master brand Gucci Guilty featuring Jared Leto, which is set to break later this summer. (Mum’s the word, though, on further details about the spot for now.)
The actor — all decked out in Gucci — was in attendance, as were the label’s creative director Alessandro Michele, Trevor Andrew (aka Trouble Andrew), Years & Years singer Olly Alexander and Gucci president and chief executive officer Marco Bizzarri. They’d all been at the brand’s spring 2017 men’s wear show earlier that day.
The two models in the campaign, Julia Hafstrom and Vera van Erp, were there, too. So did working on the spot whet their appetite for more acting?
“I would love to, but I don’t know. Maybe. It’s a bit scary, though,” admitted Hafstrom.
“You have to really show something more from yourself than when you’re modeling. Like everything shows up on camera, so it’s a little terrifying, but otherwise it was a really nice experience to try it for once,” continued van Erp, speaking over tunes mixed by DJ Becky Tong.
The party, which was also hosted by Procter & Gamble, Gucci’s beauty licensee, was held in the loft-cum-atelier of Luca Pignatelli, whose artwork filled the sprawling space.