By  on July 16, 2014

In Miami, hurricane season means more than afternoon storms. The largest concentrated presentation of swimwear in the world will also pour down during swim market week, and the forecast is robust.

Sales of swimsuits and their booming offshoots, from cover-ups to water-sport apparel, survived the recession relatively unscathed, and continue to climb. Swimwear sales in the U.S. reached $4.4 billion in the 12 months from June 2013 through May, a 6 percent increase over the prior year according to The NPD Group Inc. The firm’s report from the same period also shows that women’s swimwear grew by 6 percent and men’s swimwear an even more vigorous 13 percent.

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