By  on April 6, 2009

Ann Deal has come a long way since PERFECTING what she described as the “disposable strapless bra with adhesive” in 1986 called Freedom Forms.

Since then, Deal, who began her career in the intimates department of Rich’s in Atlanta, has expanded her business of intimate apparel accessories with wholesale sales in excess of $40 million. She changed the company’s name to Fashion Forms in 1993 and moved to California, where she continued to specialize in novelty items such as The Water Bra (a bra with gel- and water-filled cups) and reusable silicone Breast Petals, which are bestsellers.

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