JUST WHEN YOU THOUGHT IT WAS SAFE TO go back in the water — it is. Swimwear vendors, a bit glum as the bumpy economy and uneven weather rattle their businesses, plan to give retailers what works, with familiar silhouettes, metallics, nautical looks and solids all part of the play-it-safe arsenal of trends.
Nautical styles are perennial hits, and they're high on the list. Maria Santilena, sales manager at Skinny Dip Swimwear, a division of lingerie firm Leg Avenue, based in City of Industry, Calif., said the company offers 18 styles in a flirty daywear swim line and 13 styles in an elegant nightwear group. A red-and-white-striped Skinny Dip bikini has a rope detail around the neck and also in the low-rise bottoms. An anchor charm spices up the tube top. The set wholesales for $31.80.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)