BEIJING — Outdoor brands are looking to capture a piece of the growing market in China.
As disposable incomes rise, Chinese consumers are turning to the outdoors as an outlet for relaxation and family time. Hiking, trekking, cycling, camping, running, skiing and snowboarding are becoming popular recreational activities for middle-class Chinese.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)