By  on August 25, 2008

NEW YORK — Stick with the tried-and-true or experiment with something new.

That was the choice facing buyers at the spring market here as stores continue to struggle with a reluctant shopper and the economic downturn. While August typically is not a busy market, retail turnout was brisk from major stores and specialty boutiques at Madison Avenue showrooms and two trade shows, Lingerie Americas and CurveNY. Vendors generally said reaction was strong to product that was fresh and innovative, as well as new brands such as Jessica Simpson Intimates, Tra La La, Emporio Armani Underwear and the relaunch of Donna Karan Intimates. But with the exception of a smattering of specialty stores that ordered immediate merchandise to bring in newness, orders from major chains are not expected to be completed until mid- to late September.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus