FAM Brands LLC has acquired the rights to the Bally Total Fitness name in North America for apparel, accessories, food and beverages.
FAM, a specialist of women’s activewear and bodywear by Marika and The Balance Collection with wholesale revenues in excess of $100 million, has been the Bally Total Fitness licensee for women’s active apparel and active-related accessories for 10 years.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
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