By  on June 12, 2014

The first Interfilière textile and lace trade fair in the U.S. will be staged in New York City in mid-September. An exact date has not been disclosed, but Interfilière’s first textile locale for North America, a textile salon that has traditionally been staged exclusively at the Salon International de la Lingerie and Mode City shows in Paris, will be held in SoHo at 82 Mercer Street, an event space. More than 50 international textile and lace brands will be exhibited, said Pierre-Nicolas Hurstel, chief executive officer of Curvexpo, the U.S. subsidiary of the French trade-show giant.

Hurstel revealed the news as he hosted a Champagne event earlier this week to unveil details of the upcoming Mode City fair, scheduled July 5 to 7 in Paris.

The evening, which was also dedicated to bolstering awareness of Mode City’s homage to American and Canadian lingerie and swimwear exhibitors, included a briefing on the CurveNY show, which is slated for Aug. 3 to 5, and the CurveNV fair in Las Vegas, which runs Aug. 18 to 19.

Hurstel outlined several highlights of the Mode City show, saying his team’s priority is to “bring brands and buyers together.

“There will be a personalized welcome every morning, an international welcome desk, a selection guide of new brands and do-not-miss products and a personal shopper service for buyers,” said Hurstel. “There will also be three lingerie, swimwear and [special] selection fashion shows daily, and U.S. and Canadian brands will be honored at the shows. A summer networking soirée by Mode City and Interfilière will take place at the Musée des Arts Forains [a museum dedicated to funfair objects such as merry-go-rounds and carousels] on July 6.”

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