By  on April 10, 2013

A trendy new Fashion District format is shaping up at the Licensing Expo 2013 trade fair — and Gwyneth Paltrow will be on hand to lend star power to the show.

Paltrow will give a keynote address June 18 to kick off the three-day licensing fair at Mandalay Bay Convention Center in Las Vegas, which is organized by Advanstar Licensing and exclusively sponsored by the International Licensing Industry Merchandisers Association. Speaking in her capacity as founder of, a digital media company and lifestyle resource, and as co-owner of the Tracy Anderson brand, Paltrow’s speech will focus on her strategy in the global marketplace. The speech is titled, “Brands on the Brink of Global Expansion.”

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