DALLAS — Merchandise is randomly displayed in the warehouse for Herroom.com for a specific reason: It easier for shoppers to spot a pink Vassarette bra among a backdrop of shoulder pads and undies, rather than with an array of look-alike Vassarette packages.
There’s little else scattershot at this fast-growing business that went live in the e-commerce stone age of March 2000. The intimates Web site and its brother site, Hisroom.com, are generating $50 million in annual revenues and sales on track to double by 2015, said the e-tailer’s owner and founder Tomima Edmark.
Alberta Ferretti's "Rainbow Week" sweaters are back. The designer closed her #MFW show with a few day-of-the-week sweaters, which first debuted on the catwalk last January as part of the pre-fall 2017 collection. #wwdfashion (📷: @delphineachard)