Frilly knickers and luxe lingerie aside, underwear is by most people’s standards a bare necessity. but judging from all the novelty items out there, it seems the banality of such basics begs to be spun into something more. Like t-shirts, intimates — underpants in particular — is a genre prime for all manner of angles, ranging from kitsch to convenience.
Consider the age-old days-of-the-week undie campaign, recently coopted by Stella McCartney to adorable effect. Whether girls ever coordinated their drawers to their designated day, the weekday motif has become a classic. It’s a conceit that’s inspired an endless supply of specialty thongs and panties for every marketable occasion — weddings, Halloween, Christmas, Valentine’s day, even current events: a simple google search turned up at least three sites peddling Obama undies.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"