LOS ANGELES — Lavit Lingerie, an intimates line based here, is expanding into the eco-friendly arena with a new bamboo offering.
The line, called Hudson, began shipping in November. It is fashioned from 100 percent viscose bamboo and
is packaged in an organic cotton bag that comes with a bamboo handle.
“We’ve always appreciated the concept of giving back,” said Vivi Baril, a partner in Lavit Lingerie, which she cofounded with her sisters, Laura Baril and Tina Baril-Goodman, in 2004. “We wanted to find ways to go green, to help save the planet, and this was a perfect thing to do.”
Hudson is comprised of three styles: a set of boyshorts with a camisole, a chemise and a pair of pants paired with a hoodie. They are primarily rendered in black, with some items trimmed in a cream tone. The hoodie-and-pants set also comes in light gray. The collection wholesales for $69 for the boyshorts-and-cami set, $71 for the chemise and $109 for the pants and hoodie.
Baril said the line has been shipped to Wynn Las Vegas, The Phoenician resort in Scottsdale, Ariz., and specialty stores such as Top Drawer in Houston.
“The trend has been very much toward loungewear, and we wanted to do something that was eco-friendly without sacrificing style or comfort,” said Baril.
She said Hudson would be expanded for spring. She and her sisters are working on creating an offering of “cute little panties” in fashion colors with lace.
“We are also choosing different colors to do the hoodies and pants in,” she said.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty