PARIS — Jean-Louis Scherrer’s Avenue Montaigne flagship, whose mirror and Bakelite features were conceived by the house’s namesake founder at its opening in 1971 and endured as the brand’s last remaining outpost, has closed. This confirms a report in WWD on Sept. 12.
Versace is believed to have acquired the keys to the site, situated at No. 51 between the Gianfranco Ferré and Bonpoint stores in Paris’ so-called golden triangle. Hermès International recently snapped up Scherrer’s only other stand-alone store, based in Cannes.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)