An analysis of online patterns by big data firm Edited shows the runway styles most likely to resonate with shoppers.
The Belgian designer is dedicating himself to Saint Laurent, where he was named creative director last April.
The brand has launched an e-commerce site with plans to open its first store in Los Angeles in April, followed by a shop in New York in the summer.
The singer and underwear model was joined by Korean pop star Jay Park as well as fellow Calvin Klein face Kendall Jenner.
The collaboration with Swedish firm Teenage Engineering is the H&M-owned brand’s first outside ready-to-wear.