By  on January 21, 2010

LOS ANGELES — What started as a random pick by a harried wardrobe stylist for the blockbuster “Twilight” movie has snowballed into momentum for growth at BB Dakota Inc.

In early 2008, under orders to buy a colorful cover-up to enliven a heartfelt scene between a hunky vampire and his doe-eyed human girlfriend amid a grove of moss-covered trees, the stylist for “Twilight” plucked the young contemporary brand’s lake blue cotton canvas jacket from Nordstrom Rack for actress Kristen Stewart, who portrayed the love-bitten high school student. Some months later, the film became a pop culture phenomenon, grossing nearly $400 million worldwide and spurring demand for the BB Dakota jacket among frenzied teenage girls.

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