BERLIN — Europe’s jeanswear buyers are done complaining.
At the recent round of trade shows here, brands were anxious to provide new concepts in denim that would help stores put the focus back on fashion ideas, and take it off Europe’s uneven economic recovery and their own struggles in 2013 as denim demand waned. Buyers and sellers both expressed uncertainty about their prospects moving into the latter half of 2014, but seemed energized by the opportunity to move in new directions together.
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"