Stretch denim is the preferred fabric in the women's jeans market, as comfort and a good fit represent the top criteria for purchasers. But a growing number of designers — from junior label Jordache to the Jennifer Aniston-favored Dégaine — hope to sway female customers to rigid denim, a sturdier cloth that integrates not a stitch of spandex.
The end could justify the means: rigid denim withstands the extreme treatments that impart a vintage, worn-and-torn look expected to be big next year.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)