By  on March 25, 2010

Vancouver’s Dish Jeans Ltd. is out to capture a more style-conscious male who is still committed to the durability of his denim.

The company, which produces the Dish Jeans and Desi women’s lines, is introducing its first men’s label, DRT Jeans, to the U.S. and Canada in May. The line will feature four silhouettes and retail for $98 to $118.

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