The Winnipeg, Canada-based denim and sportswear firm has named Doreen Panzer to the new post of president of its wholesale division. Michael Silver, who had held the position of president, becomes chief executive officer of the company.
An 18-year veteran of Warnaco Group Inc.’s Calvin Klein Jeans unit, Panzer was most recently vice president of sales with responsibility for the missy, plus and petites divisions. Earlier in her career, she worked at Macy’s Inc., Ann Inc. and Anne Klein. RELATED STORY: Silver Jeans Co. Preps for Retail Close-up >>
Her appointment follows the addition in May of Denise Norkus as vice president of retail with responsibility for the company’s retail rollout, which is scheduled to begin in mid-2013.
Like Norkus, Panzer reports to Silver. Reporting to Panzer will be the vice president of U.S. sales, Kim Carter, and Carter’s counterpart in Canada, Mark Whyte. Silver’s sales and sales support team numbers about 16. About 75 percent of sales are with U.S. accounts, with the remainder in Canada and international markets.
Silver told WWD that Panzer’s addition will help achieve some immediate company goals as well as help identify objectives for the future as the company looks to move beyond its current annual sales base of about $160 million.
“We already have some specific wholesale strategies in place in terms of increasing our penetration in a number of East Coast and West Coast markets,” Silver said. “We need a higher profile and greater penetration in certain department store chains, something Doreen has done in her prior positions. We need to build up increases with our product assortment, such as tops for both genders and bottoms for men. Both areas are advancing but need more growth.”
He noted that the expansion of the executive team follows a period of reflection on its mission and refinement of its merchandising and marketing.
Updating the company’s retail plans, Silver said he and his retail team soon will be talking with mall operators about possible store openings. “We’re hitting the road in the next few weeks,” he said, “and we’re on schedule to open stores next summer or in early fall 2013. We’ve already been working on issues like store design, retail strategy and financial projections.”
Silver in May said that it would open 25 to 30 stores, with a typical footprint of 1,600 to 2,000 square feet, in the next five years and 50 over the course of the next decade. The company currently operates a single store, a 1,900-square-foot unit in the Park Meadow Center outside Denver.
Founded 21 years ago, Silver is a division of Western Glove Works, a 90-year-old enterprise started and operated by the Silver family. Typical price points are $80 to $100 for jeans, $39 to $79 for tops and $89 to $119 for outerwear.
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye
“It’s passion that helps get anybody to a certain point and it’s what’s propelled me,” said Kith founder @ronniefieg, one of WWD’s 40 under 40: a group of industry notables who are changing the face of retail, fashion and beauty. Fieg, who opened a Manhattan flagship on October 7, began his career at age 13 as a stock boy and salesman for footwear chain David Z. “I think staying true to [my] beliefs, hard work and passion have gotten me to where [Kith] is today.” See the rest of the 40 at WWD.com. (📷: @vsteves) #wwd40
25-year-old @samweaving is about to break out this fall, starring in Netflix’s horror film “The Babysitter,” fittingly out today on Friday the 13th. That’s not the only place you’ll be seeing her, though — Weaving’s got a role Showtime’s “SMILF” and another alongside Frances McDormand and Woody Harrelson in “Three Billboards Outside Ebbing, Missouri.” Though she’s got a full plate at the moment, there’s one role she’s got her eye on: Marilyn Monroe. “I’m a little too young at the moment, but it’s on my bucket list,” the actress told WWD (📷: @dandoperalski) #wwdeye
BFF's Poppy Jamie and Suki Waterhouse celebrated the launch of their bag line Pop x Suki at Nordstrom last night. "The line is really about our friendship, and how we are so different but complement each other," said Waterhouse. 👯 (📷: Katie Jones) #wwdeye
After designing the new @louisvuitton and @bulgariofficial flagships and a @chanelofficial boutique opening in Japan, @petermarinoarchitect has another project on his plate: The Lobster Club. Located in the Seagram Building, it’s the famed architect’s first restaurant project in New York, serving up modern Japanese brasserie-style cuisine. Bronze hues, bespoke material detailing, blush and chartreuse tones and a heavy emphasis on Picasso can be seen throughout. Mark your calendars for Nov. 1 for the much-anticipated opening. (📷: @clint_spaulding) #wwdeye
Did you know: @carlychaikin of "Mr. Robot" has been painting for about a decade? The actress, who plays Darlene on the show, is a self-taught artist who lists Salvador Dalí and Chuck Close as some of her idols. Chaikin told WWD that painting is a form of meditation for her — A much-needed one given the intensity of "Mr. Robot." See a piece Chaikin is working on at WWD.com (📷: @jilliansollazzo) #wwdeye