By  on November 19, 2013

In Amsterdam, commitment to the denim market has become academic.

The Dutch capital, increasingly viewed as the capital of denim in Europe as well, is now home to what is purportedly the world’s first denim school. Opened in September 2012, Jean School is a three-year, full-time program that trains students to become denim developers, from design to sale, with emphasis on sustainable practices.

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