By  on November 6, 2008

Challenging market conditions are pushing Japanese denim mills to innovate in terms of earth-friendly products and new takes on color and fit.

Manufacturers Nisshinbo and Kurabo are mining ecological themes for spring-summer.
Tokyo-based Nisshinbo is making banana fiber denim, using the normally discarded stems of banana trees to make the yarn, while Osaka-based Kurabo has developed a denim partially made of recycled fibers.

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