Lucky Brand, the Southern California lifestyle denim label, has forged a licensing deal with Parigi Group to manufacture and market Lucky Kid to department and specialty stores, beginning in January. The line will also be available on luckybrand.com.“We’re excited for the launch of this line, and believe that our unique Southern California sensibility will translate well to the children’s market,” said Dave DeMattei, chief executive officer of Lucky Brand, a division of Fifth & Pacific Cos. Inc.Lucky Brand has done children’s wear internally for the last few years, but now aims to make it a bigger business.The Lucky Kid aesthetic will mirror that of the women’s and men’s collections and will incorporate the brand’s signature novelty details, prints and patterns. The line is comprised of T-shirts, dresses, jackets and denim, reaching children 18 months to 12 years. Sizes will go from 2 to 16 for girls and 2 to 20 for boys.RELATED STORY: Fifth & Pacific Trims Q2 Loss >>Retail prices will range from $22 to $36 for T-shirts; $49 to $69 for dresses; $59 to $110 for jackets, and $30 to $69 for denim.Lucky Kid will initially launch on luckybrand.com, and will be aimed at top doors of Bloomingdale’s, Lord & Taylor, Dillard’s, Von Maur and Macy’s. For fall 2013, the brand will expand to infant apparel. Lucky Brand officials declined to reveal first-year projections.Parigi, founded in 1981, has an array of licensed brands, such as Puma, DKNY, Timberland, Nicole Miller, LRG and Baby Phat. Parigi, which is based in New York, also owns and operates the Hartstrings children’s brand, retail operation and e-commerce businesses.
A room full of toiles at the haute couture atelier in the Dior exhibition at Les Arts Décoratifs, open in Paris since July 5. This is just one of three major exhibitions that have been timed to coincide with the house's 70th anniversary. See the rest of the exhibits, plus read WWD's look into the iconic brand's history. Link in bio. #wwdfashion (📷: @dominiquemaitre)
For spring, Pamplemousse's Danica Zheng presented her signature slip dresses attached to a white T-shirt along with floral windbreakers, off-the-shoulder cotton blouses and more. For more highlights from the New York trade shows, go to WWD.com. #wwdfashion
The Green Carpet Fashion Awards closed out Milan Fashion Week yesterday. The fashion industry flocked to the event, showing its efforts to support and spread the message of sustainability. Supermodel Gisele Bündchen said "if each one of us took at least one step is this direction, there is no saying how much could be done." #wwdeye #wwdfashion #mfw (📷: Lodovico Colli di Felizzano)
Etro’s show, titled “The Tree of Life,” was a celebration of the house’s 50th anniversary. “My father founded the company in 1968, which was the year of counterculture and psychedelia. It’s really a show that celebrates that and the paisley design of India and its origin,” said Veronica Etro. #wwdfashion #mfw #ss18 (📷: @delphineachard)
For @msgm’s spring 2018 show, creative director @massimogiorgetti said “Words, sounds, colors. Synthesis and therapy of a collection,” were the inspirations behind the collection, showing today. Read the rest of Milan spring 2018 inspirations on WWD.com. #mfw #wwdfashion #ss18
For her first solo album in over 10 years, Fergie tapped Carine Roitfeld, Mert and Marcus, Giovanni Bianco and more to create a fashion-focused video approach for the record, Double Dutchess. "Giovanni really helped me get back in touch with my tomboy side, my hardside," said the singer. #wwdeye #wwdfashion ( : @slovekinpics)