LOS ANGELES — Lucky Brand is showing its full potential at a new flagship in Beverly Hills.
The nearly 4,500-square-foot store on Beverly Drive is a platform for Lucky Brand’s increasingly expansive portfolio of merchandise that extends from kids to, for the first time, home. The store also segues with Lucky Brand, zeroing in on the Los Angeles region, its birthplace 23 years ago and the inspiration behind its spring campaign, called “L.A. Always,” shot by Mario Sorrenti. Its opening was celebrated with a party Tuesday night hosted by Lauren Hutton that drew Ashley Tisdale, Ali Larter, Colin Egglesfield, Ahna O’Reilly, Peter Facinelli, Hilary Swank and Jessica Lowndes.
“I see things on the hanger and I’m, like, ‘I never knew that color worked on me.’ It’s things you necessarily wouldn’t choose to wear, but once you put them on, you see why Janie is who Janie is." — Lily Collins on working with former "Mad Men" costume designer, Janie Bryant on creating looks for her role as Celia Brady's in Amazon series, "The Last Tycoon." 📸@jilliansollazzo #wwdeye
EXCLUSIVE: Sarah Rutson has been tapped to Build New American Fashion Group. The parent of Joie, Equipment and Current/Elliott hired the merchant to rev up its brands and expand its portfolio into designer, beauty and lifestyle categories. Read more on WWD.com, link in bio. #wwdfashion
Michael Kors' $1.3B Jimmy Choo deal has the company squaring off with Coach Inc. as both seek to build American powerhouses. Coach bought Stuart Weitzman in 2015 and Kate Spade just two weeks ago, but Michael Kors' acquisition may be putting pressure on its rival in the new push for scale. #wwdnews (📷: George Chinsee)
Meet actress Lucy Boynton, who plays opposite Naomi Watts in the recently released Netflix series "Gypsy." Boynton stopped by WWD to talk about her upcoming projects and her nomadic lifestyle. Get all the details on WWD.com. #wwdeye (📷: @dandoperalski)