LOS ANGELES — Lucky Brand is pursuing the plus-size customer with a new lifestyle brand launching this fall.
In its first attempt to design plus-size clothing, the Los Angeles-based denim company is unveiling a line of tops under the Lucky Plus brand and a new jeans fit dubbed Ginger. Priced similarly to the main line, the Ginger jeans will retail from $99 to $129, and Lucky Plus’ T-shirts, knits, woven shirts and sweaters will sell for between $49.50 and $119.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
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