LOS ANGELES — With newcomers entering the market and dressmakers reclaiming space on the sales floor, premium denim designers are pumping up their products with stylistic touches that go beyond a new wash or eye-catching embroidery on a back pocket.
Pushing fashion in the premium denim market might cost more time and money, but it has become a requirement for success.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)