By  on July 25, 2008

1. Levi Strauss
2. Old Navy
3. Gap
4. Lee
5. Wrangler
6. Guess
7. Levi Strauss Signature
8. Arizona
9. Abercrombie & Fitch
10. Gloria Vanderbilt
 
There's good news and bad news for the denim market.

On the plus side, the shakeout of the overpopulated category picked up momentum last year, giving the brands that survived confi dence that opportunities to claim new market share would increasingly present themselves. Unfortunately, that shakeout has been followed by a mortgage crisis and soaring prices for energy and food — all of which have resulted in consumers tightening their purse strings for discretionary spending.

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