SAO PAULO — If overseas visitors with an appetite for luxury brands landed here for the first time, they’d now feel right at home in shopping areas such as the Jardins neighborhood and in the city’s most sophisticated malls, Shopping Iguatemi and Shopping Cidade Jardim.
Strolling around the streets or malls, the visitors would see brands such as Chanel, Hermès, Emilio Pucci, Burberry, Christian Louboutin, Diane von Furstenberg, Jimmy Choo, Carolina Herrera, Marc Jacobs, Celine, Goyard, Alexander Wang and Isabel Marant. All of these companies have arrived in Brazil in the past two years, most by opening stand-alone stores that are either directly operated or run by local franchisees.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)