By  on January 17, 2011

It’s hard to imagine a better match at this moment than Trussardi and Pitti Immagine Uomo. The trade fair needs to strike a balance, maintaining a modern edge while respecting its classical Italian roots. As Pitti’s guest designer brand, unveiling its fall men’s collection on a Florence runway on January 12, Trussardi delivers on both counts: heritage and high fashion.

And it does so in a big year for the Italian luxury brand. Founded by Dante Trussardi in 1911 as a glove manufacturer just outside Milan, Trussardi is celebrating its centennial in a growth mode. It now spans a multitude of product categories—from food to fashion—with some 440 sales points worldwide. In 2010, it opened 16 stores, including a Trussardi 1911 boutique in Porto Cervo, Italy, as well as six Tru Trussardi stores and nine TJ Trussardi Jeans stores in countries from Poland to China.

To continue reading this article...

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus