By  on October 25, 2013

HONG KONG — Calvin Klein platinum label, the fashion house’s newly rebranded bridge line, introduced its men’s and women’s apparel here Thursday as its global creative director, Kevin Carrigan, spoke of his efforts to “recode” the brand for a new generation.

To launch the label, which replaces the ck Calvin Klein business, Calvin Klein staged a runway show at Shaw Studios, a film-production complex northeast of the city. The evening show attracted a host of celebrities including Japanese actress and model Tao Okamoto, Hong Kong model Gaile Lai and model-turned-Calvin Klein fashion blogger Hanneli Mustaparta.

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