PARIS — For Rei Kawakubo’s hotly anticipated collaboration with The Beatles, the apple didn’t fall far from the tree.
In fact, the logo of Apple Corps Ltd. — the London-based company that manages the legacy and musical catalogue of the British band — sits next to Kawakubo’s signature polkadots on a range of travel bags, the core of the collection, along with shirts and T-shirts.
Priced from around $115 for a T-shirt up to $860 for the most expensive bag, The Beatles/Comme des Garçons label is to launch Nov. 20 in Tokyo at the Trading Museum, a new Comme store concept in the Gyre building. Dover Street Market, Kawakubo’s multibrand emporium in London, is to host the British launch on Nov. 27, with a further commercial rollout planned for 2010.
The iconoclastic designer of Comme des Garçons told WWD she opted for a “strong, conceptual” approach to the project “instead of making many unnecessary items that may in time come to resemble a Beatles souvenir shop.
“I thought it was better to concentrate on one strong idea, so I decided to construct the collection around the one idea of bags,” she said.
The 10 large-format styles are made in Japan to high-quality standards, using embossed polyurethane or printed PVC and detailed with metal grommets, embossing and cords.
Apple Corps’ only stipulation was no leather be used in the collection, given the antileather stance of Sir Paul McCartney, an advocate of vegetarianism and animal rights.
“We said that’s fine by us as Rei doesn’t like much using leather either,” noted Adrian Joffe, chief executive officer of Comme des Garçons International. The collection is projected to generate wholesale volume of about $5 million in the first year.
“Gigantic” is how Joffe characterized the level of interest in the project, with American department stores and multibrand fashion boutiques worldwide vying for distribution rights. But he said the plan is to roll out “slowly” and add new styles periodically.
Comme des Garçons signed a three-year worldwide licensing deal with Apple Corps, and Kawakubo was granted access to all Beatles imagery, graphics and photos, “so who knows where it will go next,” Joffe said.
Yoko Ono is among guests expected at the Tokyo launch party at Trading Museum, which will showcase an eclectic array or objects — for display or purchase — from vintage hats and jewelry to industrial designs and giant cacti.
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye