By  on October 26, 2016
José Neves, founder and chief executive officer of Farfetch.

Humility is never the first word that emerges in conversations about tech start-ups, especially first-movers with valuations of $1 billion just seven years after launch. But Farfetch.com is an unusual creature.

Every Friday, Farfetch asks staff to thank colleagues who’ve helped them over the past week, and José Neves, the founder and chief executive officer, has a refreshingly ironic take on the origins of the business, a digital marketplace for high-end fashion retailers around the world.

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