PARIS — Men are having a Cinderella moment, propelling footwear to become one of the fastest-growing categories in an already buoyant market for men’s fashions. And retailers around the world are gearing up to take advantage of it.
“Shoes are to men what bags are to women,” said Emmanuel de Bayser, owner of The Corner in Berlin. “Because bags don’t work in men’s wear, 90 percent of my budget for accessories goes into shoes, 80 percent of which are sneakers.”
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"