MILAN — Luxury footwear and accessories brand Sergio Rossi and creative director Francesco Russo have parted ways after four years.
“It was a joint decision after a very positive collaboration,” said the company’s president and chief executive officer Christophe Mélard in an exclusive interview. The last collection by Russo, who joined the brand in October 2008, was unveiled for fall 2013 during Milan Fashion Week on Feb. 21.
Mélard praised the designer’s ability to fine-tune and develop the Italian heritage, values and image of Sergio Rossi, which has more than 50 years of history. Russo helped define iconic products such as the Cachet sandal, the Mermaid jeweled ankle boot and the suede Chelsea boot.
While not directly succeeding Russo, Angelo Ruggeri will join the company as collection director on March 15, reporting to new chief marketing officer Susanna Nicoletti. Ruggeri has worked with Russo, his predecessor Edmundo Castillo, as well as Giorgio Armani and Tom Ford.
Mélard, who joined PPR-owned Sergio Rossi three-and-a-half years ago, underscored there will be no changes in positioning and that Sergio Rossi will be even more clearly defined as “a dangerously seductive and sensual” label. The company, which has 54 directly operated stores and 30 franchised units, is further consolidating its retail presence in key markets.
Since 2010, the brand’s store concept, modeled after an Italian apartment, has been implemented in at least 70 percent of the units, said Mélard. Upcoming openings include Las Vegas in April and franchised stores in Moscow’s Gum; in Baku, Azerbaijan; Almaty, Kazakhstan; Jakarta, Indonesia, and Kuala Lumpur, Malaysia. Special collaborations are planned for department stores in the U.S., where the brand is available at locations such as Saks Fifth Avenue, Barneys New York, Neiman Marcus and Nordstrom.
Mélard said the company is also working on a bridal project and evening-specific shoes. In addition, to further boost online sales and create “a unique shopping experience,” Sergio Rossi is developing special collections for the Web in a partnership with Italian e-tailer Yoox. Sergio Rossi also plans to launch a capsule collection during furniture and design show Salone del Mobile in Milan with a yet-to-be-revealed “special partnership.”
@pantone announced their Color of the Year 2018: Ultra Violet. Nearly 20 months after the musician Prince’s death, fashion is having a purple moment. Varying shades of purple appeared on spring or fall runways, from @christopherkane to @calvinklein. @gucci’s Alessandro Michele bathed his fall runway in ultra violet-colored light at one point. Pantone 18-3838 is meant to “push the boundaries of what inspires us to look upward and outward to the future.” #wwdnews #wwdfashion (📷: @kukukuba)
@badgalriri’s @fentybeauty launch in September was a massive success on social media, powering $72.9 million of earned media value, according to Tribe Dynamics. The brand’s foundation offering sparked conversations about diversity in beauty, launching the growth of emerging influencers and propelling the brand’s support on social media. Today, #fentybeauty won Launch of the Year at the WWD #BeautyIncAwards. (📷: Chema Moya/EPE-EFE)
@marianna_hewitt has become one of the most influential content creators in the beauty space, with almost 800,000 Instagram followers and a newly launched skin care line called @SummerFridays. Today, she was awarded Influencer of the Year at the WWD #BeautyIncAwards. (📸: @sophiachabbott )
As shopping behaviors evolve, the retail experience must follow. Head over to retail experts @colliersinternational’s Knowledge Leader series to read more about the shift in our shopping era. #colliersretail #lovecolliers
@prada opened a pop-up club, called Prada Double Club, in collaboration with German artist Cartsen Höller at @artbasel Miami. Last night, guests – including @youngparis, @ritaora and even Miuccia Prada herself – gathered in a former ice factory where the pop-up is housed for a performance from @wyclefjean. Go to WWD.com for full coverage on all the exhibits, parties and more at #ArtBaselMiami. #wwdeye (📷: @lexieblacklock)
@louboutinworld and @disney are making magic once again, creating a set of shoe designs for the release of “Star Wars: The Last Jedi.” Louboutin designed a pair of shoes for each of the film’s four female leads: Rey (@daisyridrey), Vice Admiral Amilyn Holdo (@lauradern), Captain Phasma (Gwendoline Christie) and Rose Tico (@kellymarietran). The shoes will debut on Saturday at the L.A. premiere of the latest episode. #wwdfashion
Today at the #BeautyIncAwards 2017, WWD will be joined by beauty leaders from around the world as we honor this year's most innovative people, products, brands and places. Follow along here and on Twitter for live coverage from the exclusive event. #wwdsummits (📷: @elizaflorendo)
Exclusive: Beauty superinfluencer @marianna_hewitt is launching her first-ever skin care brand with her business partner @laurengores. Their new line Summer Fridays, which will be sold exclusively at summerfridays.com starting in January, is launching with just one product – a hydrating cream Jet Lag Mask. “We wanted to focus on one product that was amazing,” said Hewitt. Read the full interview on WWD.com. Link in bio. #wwdbeauty #wwdnews
Michelin star-rated chef PJ Calapa marks his first solo endeavor with today’s opening of @scampinyc –– the new Southern Italian restaurant located in Manhattans’ Flatiron District. The upscale yet welcoming environment matches the menu, which includes two types of scampi: traditional Italian langoustines in butter and the Americanized version with shrimp over pasta 🍤 - pictured here. #wwdeye (📷: George Chinsee)